Lancia Gamma: The Return of a Mythical Name, in an Electrified Coupe SUV
Forty years. That's how long it took for the Gamma name to shine on a Lancia hood again. The Turin-based brand, long reduced to its sole Ypsilon sold almost exclusively in Italy, finally lifts the veil on its second model of the revival. And let's be clear: this is no half-measure. The new Gamma, unveiled in official images in spring 2026, aims to become the flagship of a Lancia we thought was doomed. Ambitious gamble or winning comeback? Let's take you through it.
The Lancia Gamma is reborn, and it's every bit a renaissance
At Lancia, model names are no accident: since 1910, the brand has drawn from the Greek alphabet. The Gamma name first designated the Gamma 20 HP sports car in 1910, before being reborn in 1976 as a large fastback sedan and elegant coupé, both signed by Pininfarina. The sedan (15,272 units) and coupé (6,790 units) remained in the lineup until 1984, before the brand gradually faded from public view.
A name steeped in history
Reviving this prestigious name for the most ambitious model of the revival is no coincidence. The presentation also coincides with celebrations of the brand's 120th anniversary. A deliberate symbol.
From stately sedan to fastback SUV coupé
The big change is the silhouette. Gone is the large three-box sedan: the 2026 Gamma trades its historic styling for that of a fastback SUV coupé, with a sloping roofline and a rear spoiler inspired, as a playful nod, by the mythical Stratos of the 1970s. At 4.67 m long, 1.90 m wide and 1.63 m tall, it positions itself in the premium D segment.
Up front, you'll find the Lancia "Calice," a Y-shaped light signature already seen on the Ypsilon, with the logo spelled out in full. At the rear, the light signature draws a T. Inside, the kinship with the Ypsilon (and with its DS cousins) is unmistakable: dual horizontal screens, floating center console and a small round panel atop the dashboard, a signature detail.
A very Stellantis cousin
Let's be honest: the Gamma doesn't hide its origins. It's built on the STLA Medium platform and will be produced at the Melfi factory in southern Italy, alongside the DS N°7, DS N°8 and Jeep Compass. Mechanically, it draws from the group's parts bin.
The entry-level version uses the well-known 1.2 micro-hybrid engine with 145 hp, familiar across Stellantis. On the electric side, three variants are announced: a 230 hp version with a 73.7 kWh battery (540 km WLTP range), a Long Range version with 245 hp and 97.2 kWh climbing to 740 km, and finally an all-wheel-drive variant with 375 hp credited with 675 km. The electric motors are permanent magnet synchronous motors. Note: no plug-in hybrid in the lineup, contrary to what early rumors suggested.
Timeline and strategy
Order books are expected to open after summer 2026, with a first public appearance at the Paris Motor Show in October 2026. Official pricing has not yet been announced by Lancia. The context remains particular: in Stellantis' reorganization, Lancia is now classified as a "specialty brand" and is managed in synergy with Fiat. Enough to raise some questions about the premium trajectory initially promised.
But never mind the headwinds: with the Gamma, Lancia makes a genuine statement of intent. A mythical name, assertive design, credible electrified powertrain. The renaissance is underway.
At your service
Want to (re)discover the entire history of Lancia and its iconic models? Fans of the Turin brand will find what they're looking for among the Lancia Gamma catalogs and brochures available on Brochure Auto. And for future owners, the Lancia Gamma owner's manual is also accessible. Enough to pass the time until the first deliveries of this new generation Gamma.
